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nguồn gốc 

Nguồn gốc (root) seeks to increase health equity and facilitate connection among women of Vietnamese heritage.
We also hope to increase environmental consciousness by providing women with natural herbal medicine alternatives to the use of animal products.  

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Uplift women of Vietnamese heritage in the sharing and discovery of traditional health knowledge

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Increase access to authentic Vietnamese folk knowledge around the world


Share sustainable herbal medicine alternatives to wildlife products 

Through the visual storytelling tool of ArcGIs, this story map provides a closer look into our research process and journey.

Shannon’s approach to behavior change using human centered design is what’s needed in a community where there is so much distrust of outsiders.


The approach of understanding what ordinary people really want and what they value the most works more effectively than other approaches.

Tuan Bendixsen

Vietnam Country Director at Animals Asia 

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